Target Audience: Games that are catering to a general audience instead of focusing on a niche are not really appealing to anyone. All the true "classic" games had a specific target audience even WOW which is generally known today as the watered down version for everyone. You can not design a game for people that don't really play it. By definition they are not interested in it and will be dissatisfied no matter what you do. They where never compelled or had a real passion to begin with. The correct design is for long term (hardcore) players. Everyone else can participate to whatever degree they see fit, but the core design should always be for your true committed players. This was the original design of BDO. Slow grinding, long term progression. Remember how it was supposed to be a long term journey, not a foot race? How did games not require catch up mechanics in the past? Simple you level with the people in your own range. Because everyone is grinding so slowly you will see the same names over and over. Being level 25 in Everquest simply meant you where going to play content designed for your area. There was NO NEED to immediately hunt level 50 areas. This is the path BDO should have taken. Level 40 solo/group areas where you could spend days/weeks. Not obtaining level 60 in a single week. Of course you have no one to play with at level 40. No one is level 40 more than 10 minutes. Everquest didn't have any catch up mechanics for years and it ran fine this way. The Tibia Door: A door was created in Tibia that required level 999+ to enter. It took approximately 9 years for someone to enter it. Several other players later achieved this goal. This is the correct philosophy of game design. Obviously not everything is meant to be so extreme, but give the players a chance to achieve something like this and someone will take up the challenge. That is the direction BDO really needs. Challenge and back to the roots of "The long Journey". Not catering to people who literally do not want to play the game and would rather be handed everything. Those players still have a role in BDO, but it's to enjoy the content which matches their current ranking. Not end game.